At World of Beer, we are deeply committed to ensuring every franchisee has the tools and support needed for long-term success. From initial onboarding to ongoing growth, we provide comprehensive, hands-on guidance in every aspect of the business, so franchisees can focus on what matters most: creating a memorable experience for every guest. Here’s a glimpse into the unparalleled support WOB franchisees can expect:
Finding the right location is essential for success. Our real estate team assists in identifying ideal sites within your target market, using a data-driven approach to maximize visibility and foot traffic. We also provide architectural and design support to ensure each WOB location reflects the brand’s identity while catering to local tastes.
World of Beer’s national marketing team offers strategic support with brand awareness, digital marketing, and grand opening campaigns. We also provide resources for local marketing efforts and community engagement, empowering franchisees to build a loyal customer base and strong local presence.
Franchisees receive immersive, in-depth training on every element of the business. This includes operations, guest services, beer knowledge, and kitchen management. Our training program also covers leadership skills to help you effectively manage your team and create a positive, engaging workplace culture.
Our tech tools streamline day-to-day operations, from inventory tracking and ordering to customer feedback systems and financial reporting. Our support team will work closely with you to ensure you and your staff are comfortable with the technology, helping you deliver a seamless guest experience.
WOB franchisees receive ongoing operational support, including regular visits and consultations from our experienced field support team. From inventory management to guest experience optimization, our experts are there to ensure each franchise operates smoothly and meets brand standards.
As a WOB franchisee, you’ll have exclusive access to our constantly evolving beer catalog, curated by our industry experts to reflect the best of both local brews and international offerings. Our culinary team also works to develop seasonal and core menu options, keeping your location fresh, exciting, and competitive.